Services

The Xpertainment Group is a boutique marketing consulting firm operating at the unique intersection of marketing expertise, entertainment, and experiences. Our 3X methodology is designed to propel measurable, data-driven growth.

pexels-anna-nekrashevich-6801682.jpg

Exploration

Xpertainment Insight Collection 

Identify gaps and opportunities

Analyze existing data and product touch points

Interview employees and customers

Competitive and marketplace analysis

Xpertainment Opportunity Plan

Align cross-functional teams

Create business cases based on top opportunities, ROI calculations, etc

Identify partnerships and business development opportunities

Create strategic framework and operating plan for top opportunities

pexels-cottonbro-5083397.jpg

Experience Design

pexels-anna-nekrashevich-6801648.jpg

Execution

Xpertainment Launch Leadership & Metrics Map

Oversee and optimize launch or re-launch, delivering operational excellence 

Marcom plan, including digital marketing e-commerce, social media, PR, etc

Establish mechanism for ongoing metrics and reporting

Additional Services

Contract Signature

Legal Expertise

Legal Expertise

The Xpertainment Group advises clients in legal matters connected to marketing, product development, and commercial transactions. We have negotiated deals with entertainment properties, music artists, celebrities, technology companies, governing and sanctioning bodies, and more. Whether clients are seeking counsel on intellectual property, media strategy, content creation and licensing, advertising, partnerships, promotions, customer endorsements, privacy issues, or other legal risks, the Xpertainment Group strategizes, negotiates, and structures key transactions using a combination of deep experience and agile, practical advice grounded in our client's business needs.